We work with Coppafeel Charity to help raise awareness of breast cancer in the UK.

They are the first breast cancer charity in the UK to solely create awareness amongst young people, with the aim of instilling the knowledge and tools they need to get to know their bodies. They want everyone to have the best possible chance of surviving breast cancer and they want breast cancer to be diagnosed at the earliest stage possible where survival rates are at their highest.

We at Next, fully support this mission, we want to work closely with this charity and to work on educating young people and teaching them and encouraging them to check your boobs and pecs regularly from a young age. We therefore add into all of our bras a care label to remind women to self check on a regular basis. See image attached. We've also designed a capsule range of bras suitable for woman that have gone through surgery and need to wear mastectomy bras. We worked incredibly closely with the charity and with real women who have gone through their own breast cancer journey.

We're on a mission with GenM to help them widen the conversation around Menopause.

GenM's mission is to make menopause a more positive experience for everyone, and introduce forward-thinking brands, organisations and employers to this new, commercially attractive market in a responsible, ethical way.

There are 15.5 million menopausal consumers in the UK alone. It’s a market desperate for better understanding, support and representation. Now is the time to purposefully unite, so we can all cater for, better support and connect with this incredibly underserved audience.

Working closely with progressive organisations, like Next, GenM’s using it's groundbreaking research, knowledge and experience to better understand the 48 symptoms, provide better support to all those in menopause and signpost them to products and services that already exist

Click here to see who the other 47 partners are and how everyone is trying increase the conversation around Menopause.